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Experience

Senior Graphic Designer (May - 2022 - Present )
Enlisted Design (San Francisco, C
alifornia)

• Collaborate with clients or internal stakeholders to understand
their branding objectives and requirements.
• Conduct market research and competitor analysis to identify
trends and opportunities for the brand.
•Develop comprehensive branding strategies that align with
the company's goals and target audience.
• Design and create visual elements such as logos, typography,
color schemes, and imagery that represent the brand's identity.
• Design and produce packaging materials that effectively
communicate the product's features and benefits.
• Mentor and train junior designers, helping them develop their
skills and knowledge in graphic design.

Senior Graphic Designer (2021 - 2022 )
Nuvolum (San Francisco, California)

• Collaborate with the marketing team to ensure that branding
and design align with marketing campaigns and initiatives.
• Conduct quality control checks to ensure that design assets
are error-free and meet industry standards.
• Develop visual concepts and storyboards for advertising
campaigns or video productions.
• Develop and implement visual guidelines and style guides for
consistent design execution.
• Develop visual content for email marketing campaigns, newsletters,
and digital communications.

Visual Designer (Feb 04, 2019 - 2021 )
Food-haven (Barcelona, Spain)

• Develop and maintain a strong understanding of typography,
layout principles, and visual hierarchy.
• Coordinate and manage multiple projects simultaneously,
ensuring timely delivery and meeting deadlines.
• Brainstorm and ideate concepts for marketing campaigns,
advertisements, and promotional materials.
• Design and create visual elements such as logos, typography,
color schemes, and imagery that represent the brand's identity.
• Create compelling visual content for social media platforms,
website, and other digital channels.
• Adapt and modify design assets for various mediums,
including print, digital, and outdoor advertising.
• Apply design thinking methodologies to identify and solve
complex design problems.


Graphic Designer (Jan 02, 2016 - Dic 04, 2017)
Innpulsa Colombia (Bogota , Colombia)

• Apply design thinking methodologies to identify and solve complex
design problems.
• Create presentations and pitch decks for client meetings and business
development opportunities.
• Brainstorm and ideate concepts for marketing campaigns, advertisements,
and promotional materials.
• Create compelling visual content for social media platforms, website,
and other digital channels.


NOTE:
My experience in graphic design goes back to 2016, where I worked with a wide range of brands on various projects in digital, print, social media, packaging, web design, and more. Although I have only highlighted my recent work on my CV, I am happy to discuss my previous experiences and how they have contributed to my growth as a Graphic designer and creative human. Click here to see my Linkedin and get a more deep insight into my experience. 

Education 

I hold a Master's degree in Art Direction from BAU, Centre Universitari d'Arts i Disseny (Barcelona) , and a Bachelor's degree in Graphic Design and Visual Communication from Universidad Jorge TadeoLozano.


I've also completed several specializations, including Figma UI/UX Design, Cinema 4d modeling for brand and typography (Barcelona, Spain), Branding and Identity: Building and Developing a brand (New York, USA), and Lettering as a Brand (Bogotá, Colombia).
 

AWARDS 

- Packaging of the world | Koby burgers
- Packaging of the world | Hanai
- University Jorge Tadeo Lozano's Branding
Showcase Awards.
- "Ascenders Volume.1, Leaders in Contemporary
Lettering.
- Eye on design “brand future” interview

Tools

- Adobe Photoshop
- Adobe Illustrator
- Adobe Lightroom
- Adobe After Effects
- Adobe Indesign
- Fig
ma
- Cinema 4d
- Octane Render
- Keynote
- G suite
- Procreate
- Mural
- Asana
- Notion
- Sketch
- Openai

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